WirtschaftsWoche is challenging YOU!
TBO INTERACTIVE was requested by the Handelsblatt Gruppe to develop a mobile product extension for WirtschaftsWoche in order to fill the “news gap” between 16:00 and 18:00 with entertaining and challenging content. The final product has become one of Germany’s most ambitious and up-to-date economy quiz Apps.
WirtschaftsWoche Daily Challenge users can take on the quiz weekdays from 16:00 to test their knowledge of daily news content, categorized by politics, entrepreneurship, finance and technology. After each daily quiz, users get a summary of their personal results and are able to compare results with Facebook friends. Inviting Facebook friends to the challenge keeps up the competition and entertainment. Sharing functionality gives users the opportunity to easily share their results and rankings on Facebook, Twitter and Google+.
The App was developed especially for iPhone but also as a mobile enabled website for all mobile devices which is embedded on the WirtschaftsWoche website www.wiwo.de . Making use of an individual content management system (CMS), editors and administrators are able to effortlessly create new quizzes, manage user profiles and notify or engage users via push notifications.
Our client says:
“The new Daily Challenge App allows us to draw attention to our brand as well as giving users a fun way to explore business news which usually can be very complicated” states Silke Fredrich, Editor in Chief of WirtschaftsWoche Online. “We found a great partner in TBO that met all requirements to develop such a high quality application. The TBO team also achieved that complex news can be experienced with ease.”
The App can be downloaded for free on the App Store:
WiWo Daily Challenge for iPhone on the App Store
Daily Challenge on Wirtschaftswoche Online website:
WiWo Daily Challenge on www.wiwo.de
Located in Düsseldorf, the Handelsblatt Verlagsgruppe (publishing group) is Germany’s leading media publishing company for economic and finance news. It’s name stands for well founded, sound and independent quality journalism which targets more than 2 million daily readers with it’s publications such as Handelsblatt and WirtschaftsWoche.
- CMS Development
- iOS Development
- Project Management
- Web Development
"We found a great partner in TBO that met all requirements to develop such a high quality application. The TBO team also achieved that complex news can be experienced with ease."